Top Prize of £50,000 Up for Grabs as Incentive Games Partnership Expands
Global sportsbook operator bet365 has teamed up once again with Incentive Games to unveil the Tournament Predictor, a free-to-play game designed for the upcoming FIFA Club World Cup. The game allows fans to predict the outcomes of every match in the tournament, offering both daily jackpots and a grand prize of £50,000 ($68,000).
How It Works: Predict, Play, Win
The Tournament Predictor is tailored for broad international appeal, available in nearly 100 countries. Players submit predictions for each Club World Cup match and are awarded points based on the accuracy of their selections and the odds tied to them.
Unlike traditional fantasy or bracket systems, the Predictor uses a points multiplier model. For example, a 10-point stake on a 2.90 odds prediction yields 29 points if correct, encouraging players to balance risk and reward.
Users can modify their picks up until kickoff, but once the match begins, predictions are locked. Real-time leaderboard updates keep players engaged as they compete for both daily £12,500 matchday prizes and the grand reward.
Industry Reactions
Ahmed Baker, Chief Commercial Officer at Incentive Games, praised the partnership, stating:
“Working with bet365 on the Tournament Predictor ahead of the Club World Cup has been a fantastic opportunity to showcase what we do best: delivering tailored, engaging, and intuitive free-to-play experiences at scale.”
A bet365 spokesperson echoed this enthusiasm, calling the game “a timely addition” as the expanded Club World Cup kicks off in June, aiming to reward “new and eligible customers with immersive play options.”
Building on Proven Success
The Tournament Predictor follows the success of bet365’s $10 million ‘Bracket Challenge’, another collaborative effort with Incentive Games. That event drew significant global participation, rewarding the top 5,000 players with tiered prizes.
By rolling out engaging, free-to-play experiences like the Predictor, bet365 is positioning itself at the forefront of interactive sports engagement during major international tournaments. It’s a strategic play that blends fan excitement with competitive incentives — all while deepening brand loyalty in global markets.
